BIKE & OUTDOOR COMPANY (B.O.C.), one of Germany's leading multi-channel bicycle retailers, is continuously refining its processes to ensure it continues to offer customers a first-class shopping experience. A key factor in this is the optimal scheduling of staff in branches and workshops.
With the introduction of Quinyx's workforce management solution, B.O.C. is modernising its existing system landscape for around 1,300 staff across 47 branches and will rely on data-driven, AI-powered planning moving forward.
Complex requirements in stores and workshops
B.O.C.’s business model is characterised by a high level of customer consulting and a comprehensive range of services and workshop facilities. At the same time, seasonal peaks, highly fluctuating customer footfall, and varying skill requirements result in a high degree of scheduling complexity.
The aim is therefore to ensure that skilled staff are available precisely where they create the greatest added value for customers – whether on the shop floor or in the workshop.
More time for customers, better utilisation of workshop capacity
With Quinyx, B.O.C. is laying the foundations for more precise and efficient planning:
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Employees are allocated according to demand and their skills
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Store teams have more time for advising customers and providing service
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Workshop capacity can be managed more effectively and utilised more efficiently
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Planning processes are significantly simplified and automated
At the same time, staff benefit from greater transparency and flexibility through digital self-services, such as viewing schedules or swapping shifts.
Digitalisation as a cornerstone of long-term service success
The introduction of Quinyx is part of B.O.C.’s wider transformation to digitise processes and develop new structures in a goal-oriented manner. The aim is to make operational processes more efficient whilst further enhancing the quality of direct customer contact.
Jirka Markawissuk, former Head of HR at B.O.C., explains:
“Our aim is to offer our customers expert advice and reliable service in every store – both on the shop floor and in the workshop. To achieve this, it is crucial that our qualified specialists are available exactly when our customers need them. At the same time, the new solution provides greater transparency and flexibility for our staff.”
About BIKE & OUTDOOR COMPANY GmbH & Co. KG
BIKE & OUTDOOR COMPANY GmbH & Co. KG was founded in Hamburg in 1999 and currently operates 47 B.O.C. stores in Germany. As an omni-channel retailer, B.O.C. offers its entire product range online at www.boc24.de as well as via ‘Click & Collect’ directly from the store. The bike retailer employs over 1,300 employees nationwide.
About Quinyx
Quinyx is a leading workforce management platform for frontline industries, trusted by organisations worldwide to manage compliance, scheduling, and employee engagement at scale. With AI-powered forecasting, automation, and mobile-first tools, Quinyx empowers businesses to simplify complex workforce needs across countries and regions. Customers include leading global brands such as McDonald’s, Deutsche Post, Rituals, and ISS, demonstrating our proven track record of supporting growth, reducing risk, and improving employee experience. Quinyx delivers better business outcomes and better work for millions of frontline employees worldwide.
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