The power of ‘blue-collar’ software

19.10.2017

TechCrunch

"What washing dishes, driving a truck and working in a cemetery taught me about the power of ‘blue-collar’ software"

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"I work as a venture capitalist in a glass-walled office and wear dress shirts to work. But it wasn’t so long ago that I wore an orange neon vest instead. That was when I stocked shelves at a big-box, home-improvement chain. I also drove a truck — where I was once nearly arrested for incorrectly filling out my vehicular paperwork on the job — washed dishes, waited tables, was a telemarketer and even hauled dirt at a cemetery.

I don’t think this is the usual route to a job in tech and venture capital. But my former work life has opened my eyes to a corner of the technology world I think has the chance to create the next Salesforce, Oracle or LinkedIn: software targeted at workers, often blue-collar, who do their jobs outside corporate offices."

Read the full TechCrunch article.

Johanna Fagerstedt

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